Playbook

Builds habits, skills, and systems that strengthen daily execution. It ensures we’re preparing consistently so we can perform with confidence when pressure hits.

Defines the rules of engagement: how we communicate, how we make decisions, how we uphold discipline, and the baseline behaviors required to perform well. This anchors consistency and removes ambiguity.

These are your detailed plays—clear, repeatable, and designed to run the same way every time.

These guide how to think on the field—how to read situations, make calls, and stay on strategy.

These are time-bound execution plans—built like weekly game plans before a big matchup.

The family functions as a unified roster—each member with unique strengths, but all working toward shared goals. Every person contributes to the culture, communication, and energy that make the team strong.

As the Head Coach and GM, Dad is responsible for setting the team’s direction, protecting the vision, and keeping the family operating with discipline. He balances long-term strategy with daily coaching, ensuring the team stays on mission and executes the right plays at the right time.

Mom serves as both Assistant Coach and Team Captain, blending leadership with compassion. She keeps the team connected, reinforces daily routines, and ensures the household stays aligned, steady, and united as we execute the family game plan. shortcomings, stay humble, and work daily to improve as a husband, father, and man of God. I will prioritize fitness, structure, and hard work by strengthening my body, mind, and spirit to serve my family and community. I will build smart, process-driven businesses that reflect our values, provide for generations, and create freedom through discipline and stewardship. I will stay proactive in supporting Julie, walk beside her through life’s challenges, and ensure she always knows she is loved, safe, and cherished. Every day, I will strive to be a man my family can count on, and a man God can trust with more.

The kids are the Rising Players in training—learning the playbook, building good habits, and contributing to daily wins. Their responsibility is to grow, listen, practice, and build the character that prepares them for bigger roles as they mature.

In the broader Big State ecosystem, every business entity is a team within the organization. Roles and responsibilities ensure each company executes cleanly, stays on budget, and delivers results that support the long-term family mission and legacy.

We will honor God, strengthen our marriage, raise strong and loving children, and steward our resources with wisdom. We will pursue discipline, gratitude, excellence, and joy in our home. We will build generational stability, freedom, and faith, and we will pass on a legacy of love, resilience, and purpose.

  • I will live each day with my faith in God and Jesus Christ as my foundation. I will love and honor my wife, Julie, and raise our children with purpose, strength, and joy. I will be a present and disciplined father, lead our family with conviction, and treat my wife with unwavering love and respect. I will take ownership of my shortcomings, stay humble, and work daily to improve as a husband, father, and man of God. I will prioritize fitness, structure, and hard work—strengthening my body, mind, and spirit to serve my family and community. I will build smart, process-driven businesses that reflect our values, provide for generations, and create freedom through discipline and stewardship. I will stay proactive in supporting Julie, walk beside her through life’s challenges, and ensure she always knows she is loved, safe, and cherished. Every day, I will strive to be a man my family can count on and a man God can trust with more.

Complete by November 30th, 2025.

Complete by November 30th, 2025.

Complete by November 30th, 2025.

Complete by November 30th, 2025.